Welcome to the world of Fishing Paradise.
HappySNS is a social gaming company that build games for Tencent, Facebook, and Chinese social network Kaixin001. According to the company’s statistics, it has a whopping 100 million installs, 30 million MAUs (monthly active users) and 10 million DAUs (daily active users).
Its games are hosted across most major social network platforms, including Facebook, Tencent, Kaixin, DeNA, and Renren. I gave its Fishing Paradise a try on Facebook and I must say it has successfully kept me glued to Facebook for quite a while. The game, as its title suggests, allows players to compete in a fishing contest. The more fish (quantity and quality are both important) you catch, the more money you get, and the better the canon (fishing net) you can buy. You can also PvP with random strangers which makes the game even more interesting.
HappySNS’ flagship game is Ocean Secret, which the company claims is the largest social fishing game in the world. More impressively, the company also said that Ocean Secret is “narrowly behind Zynga’s Farmville on Facebook and Tencent’s QQFarm on Qzone.”
Many of us may not have heard about HappySNS. But it is undoubtedly one of the more successful social gaming companies not just in China, but in the world too. The reason for their success? Language. They publish their games in English and Chinese; two of the most dominant languages in the world. And most importantly, the games are fun and keep users entertained.